Scheldesport (ABEO) Group
Seriously streetwise
Realisation
Redesign of a professional 3×3 competition basketball backstop
Completely freestanding and fit for indoor and outdoor events
- Withstands all weather conditions, is safe and delivers the sponsors messages.
The official FIBA 3×3 World Tour basketball backstop
When Schelde Sports, an ABEO group company, asked us to transform their SAM 225 Club basketball goal into a device that is fit for the FIBA 3X3 World Tour, we jumped at the chance to show them our skills on the court.
“The true challenge was to translate the wishes of the customer into a feasible design during a short but successful brand sprint.”
Training the innocent looking SAM 225 Club into its new tougher looks
It had to have enough muscle to stand up against all weather conditions, be safe and secure, and still be able to deliver the messages of the sponsors. Thanks to both external and internal expertise, our design was detailed to perfection and quickly realised. We even made it real with a full-scale prototype!
Unique game, unique backstop! As a result of that FIBA chose Schelde Sports as their official partner for the FIBA 3X3 World Tour and all FIBA 3X3 World championships.
“We are proud to team up with FIBA and become the official backstop unit supplier for the 3×3 World Tour and the 3×3 World Championships.”
Let's work together
Are you ready to pioneer your product or service? Get in touch today to discuss how Achilles can help your brand stay ahead.
