About ElveaElvea is best known for its wide range of classic tomato products: diced tomatoes, passatas, peeled tomatoes, tomato paste..., made from the best Italian tomatoes. In the fall of 2020, Elvea launched a new range of tasty ready-to-eat sauces. Made with genuine Italian tomatoes and 100% natural ingredients. In close collaboration with Elvea’s new product development department, Achilles created the new package design for this range. One of the challenges was to create a packaging that captures Elvea’s DNA and at the same time, it was important that the new design breathes a younger and dynamic look and feel.